13 February 2025

Presentation Manon Désert | Citeo

One of the key takeaways from Manon Désert, Lead of Practices and Behaviour Change at Citeo, during the latest episode of #90MinutesCGL, is that bathroom glass packaging deserves just as much attention as any other glass bottle. The challenge? Raising awareness that bathroom glass is recyclable too!

 

 

To inspire better recycling habits, CITEO launched a dynamic communications campaign that includes:

📌 Eye-catching posters
🎥 Creative video content
🌟 Collaborations with influencers to mobilize their communities and educate about best recycling practices.

 

Watch her presentation here:

 

Did you miss the latest episode of 90 Minutes to Close the Loop? Catch up now on YouTube! Click the link to watch the full episode!